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This web page states the following, "Live Santa call on your pc, smartphone or landline! What Does it Cost? Book live video call from Santa." We saw that the web site also stated " Book live phone call from Santa." It also said " Yes this is Santa live by video link to your PC! Surprise your child with a live video call from Santa. Your child will be amazed to see Santa live on screen. This is an experience not to be missed and a memory that will last forever. You can chat with Santa from the comfort of your own home. See what our customers are saying." The header had Santa Video as the highest ranking optimized keyword. It is followed by santasvideocall, Santa call, and call Santa which isn't as ranked as highly as Santa Video. The next words santasvideocalls.com uses is Talk to Santa. Santa Live was included and might not be seen by search parsers.